Quantity In Package

Style Guide

Every product should have a quantity in package value.

The quantity in package value must be shorter than 80 characters.

The quantity in package value should be as brief as possible. Usually a number followed by a single noun:

• Avoid repeating the whole title
• Use generic terms when possible (Cutouts instead of Ice cream cones)
• Avoid brand names as adjectives (Poster instead of Colossal poster)
• Avoid adjectives (Stickers instead of Removable stickers)
• Avoid qualifying nouns (Spinner instead of Shape spinner)
• Don't list all the contents of a kit (that goes in the description)
• Avoid sizes (Letters instead of 4" Letters)
• Provide the amount for products that are measured (1 Gallon instead of 1 Bottle)
  • Gallon
  • Ounces
  • Feet
  • etc.
• Spell out the quantity of measured products, followed by the amount, and then the noun to avoid confusion.
  • Four 1-Gallon bottles
  • Six .25oz Glue sticks
• Break down essential quantity distinctions (6 pencils & 6 erasers)
• Provide the most useful quantity (200 Stickers instead of 1 Roll or 4 Sheets)
• Use & instead of the word and
• Do not use commas in large numbers (1000 instead of 1,000)
• Remove special characters and their HTML equivalents (such as ½, ® or ®)
• Generally exclude manuals, guides, or instructions
• Words like 'total' or 'assortment' are superfluous
• Never use number of pages as the quantity in package

The quantity in package value is never shown out of context of the product. This means you don't need to include "red dogs" in the quantity, because that will be available in context of the product's title. Size information like "3 inch wide …" will be available in context of the product's dimensions (L×W×H)

Only store the quantity in the quantity field – nothing else.

Borders

Preferred style:

• 48 feet of border
• 36 feet of border (12 strips)
• 37 feet of border (Twelve strips, each 37 inches long)
• One roll 50 feet long

Do not include width (ex: 3" wide) in the quantity field. Border width should be entered as the width dimension.

Rolls

Preferred style:

• One roll 50 feet long (width is entered as a dimension)

If you absolutely must include width, follow this format (this might be necessary in an assortment pack):

• One 6" wide roll & One 3" wide roll, each 50 feet long

Assortment Packs & Sets

When an assortment or set can be easily described and provides useful information, it is acceptable to include the breakdown in the quantity as a parenthetical notation or using the words of or with.

• 35 Pockets (7 each of 5 designs)
• 140 Flags (35 per color)
• 36 Sets of 3 Books each
• 1 Pocket chart with 112 Cards
• 12 Pencils with 12 Erasers

More complex assortments should be described only in the product description.

Examples

Consider these examples as you write the quantity in package value for each product.